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Western Kentucky University

New Context



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New Context

In 1998, WKU initiated its first comprehensive capital campaign. That campaign, called Investing in the Spirit, helped WKU raise its sights and embrace a culture of philanthropic capacity. Private support provided the financial impetus to launch an aggressive, measurable, strategic plan called Challenging the Spirit. Five years later, the campaign was completed with a total of $102 million raised in gifts and pledges.

Because of that first strategic plan, WKU’s enrollment has grown by 25 percent, more than $200 million in campus construction has been completed, the School of Journalism & Broadcasting has consistently achieved top ranking in American higher education, the William E. Bivin Forensic Society has won every major national and international speech and debate tournament, and new baccalaureate engineering programs have helped WKU expand its mission of applied research and drive the economic development of Kentucky. These simultaneous efforts began a definitive transformation of WKU from a university of regional importance to a university of national prominence.

WKU sought significant private support as this first campaign was launched in 1998. Its benefactors delivered; change and progress are well documented. Early results are abundant. Now it’s time to achieve a full and lasting transformation. It is time to fully deliver on the promise of a bold strategic plan.

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 Last Modified 9/25/14