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WKU graduate named to position with public relations firm
|Author: WKU news|
Date: Tuesday, January 15th, 2013
WKU graduate Mckenzi Loid of Bowling Green has been named assistant account manager at Guthrie/Mayes Public Relations.
Loid, who earned a Bachelor of Arts degree in public relations with a minor in sales, brings a strong academic background in public relations and experience in social media, traditional media relations, event planning and more. She is a member of the Public Relations Society of America and the Young Professionals Association of Louisville.
While at WKU, she served internships for the Bowling Green Area Convention & Visitors Bureau; Western Integrated Media; WBKO-TV; and Culligan Water. She also traveled to London and Los Angeles as a student in WKU’s School of Journalism & Broadcasting.
Headquartered in Louisville, Guthrie/Mayes is one of Kentucky’s largest independent public relations firms. It is the only public relations firm with offices in both Louisville and Lexington. The agency’s client-service areas include strategic communications counseling, media relations, social media, corporate communications, public affairs/issues management and crisis communications. The firm also has a long established media-training practice area with clients throughout the United States.
Dr. Victoria LaPoe, an assistant professor in the School of Journalism & Broadcasting, co-authors "Oil and Water: Media Lessons from Hurricane Katrina and the Deepwater Horizon Disaster."
Fleischaker/Greene Fund for Excellence will provide visit from award-winning filmmaker. Sanjeev Chatterjee's environmental documentary about potable water, "One Water," will be shown at 7 p.m. CDT in Gary A. Ransdell Hall auditorium.
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