Western Kentucky University

Minor in Marketing

Minor in Marketing

Minor Code: 413
27 Credit Hours (If business major.)

Required courses:

  • ACCT 200 - Accounting-Financial
  • ECON 202 - Prin Economics-Micro  OR
    ECON 203 - Prin Economics-Macro
  • ECON 206 - Statistics
  • MKT 220 - Basic Marketing Concepts
  • MKT 321 - Consumer Behavior
  • Marketing elective
  • Marketing elective
  • Marketing elective
  • *Marketing elective

Marketing electives may be chosen from 300- and 400-level marketing courses not already required for the major.

*Fourth Marketing elective required only for business majors.

For additional information, contact Dr. Rick Shannon, Chair of the Department of Marketing and Sales .

 Last Modified 7/23/13