Facebook Pixel Home - Semantics Lab - Psychological Sciences - WKU | Western Kentucky University

Psychological Sciences - Semantics Lab


Semantics Lab

Psychology + Language + Computation = Semantics Lab

General Background

The act of reading is converting a visual pattern into meaning.  Underlying the process are a diverse collection of brain areas.  Inclusion of the occipital and frontal lobe areas is necessary for normal reading.  However, most adult readers have a strong left lateralization of language processing.  In other words, there is not processing equity across the two hemispheres.  Most people read effortlessly every day, but how is this achieved? To answer this question, our lab uses a very multidisciplinary approach that includes diverse elements of computation, information theory, behavior and neurophysiology.

Sometimes context provides useful clues to what the next word will be.  In cognitive psychology, this is often explored using the lexical decision task with a prime word (e.g., “CAT”) preceding a target word (e.g., “DOG”).  If the prime alters the speed with which the target is recognized, then we infer that the mental representation of the prime and target words interact in some way.  Priming can occur between two words that are semantically linked, but it may also occur because one word frequently co-occurs in text withanother word.  One current research focus in the lab is the measurement of word-word and word-sequence co-occurrences with large samples of text (Brants and Franz’s (2006) terabyte Google Dataset).  Based on these measurements, we are examining how expectancy generated from a word or word sequence facilitates recognition of a subsequent word.

Effective reading comprehension goes beyond simply converting the visual pattern into meaning and focuses on ensuring a deep cognitive representation of the information rather than a superficial one.  Depth, Engagement, and Interpretation (DEI) is a multipronged approach that promotes a deeper understanding when reading text. It focuses on the levels of understanding and interaction with a text, from surface-level recognition to deeper analysis and meaningful engagement. A DEI approach strengthens our students and enriches the lives of life-long readers.

Recent and continuing advances in computationally processing written language, or natural language processing (NLP), can reasonably be described as producing society-level changes.  Representing word meanings as vectors in an embedded space while still appropriate in some problem spaces has been replaced with AI architectures using information ranging from the character level to the document document.  Spelling correction is ubiquitous and ChatGPT can write a better paragraph than your college roommate. We use these tools to query large documents, and gain insight into how patterns of writing reveal aspects of the authorwho wrote the text. 

We also have a general interest in developing algorithms to solve interesting problems that are typically associated with human behavior.

 

Recent and ongoing projects include:

  1. Large Language Models (LLM) - Can ChatGPT be the ultimate free association  participant?
  2. Develop software to evaluate EEG data using a novel algorithm for identifying repeating signals such as blinks.
  3. Deception - identifying deceptive language
  4. Social Justice/Dog Whistles - we use AI/Machine Learning to detect hidden messages for a target  audience
  5. Computer Vision - recognizing handwritten characters and making inferences about the author based on writing style

Addie presentingDesmond and Kole presenting

 

 

Spreading Activation Model - image by Will Walters

What is this network?  

This network is a spreading activation model that begins at iteration 0 with stimulation of the CAT node that spreads through connections across the network activating other nodes. Activation dissipates with time until iteration 23 has only a negligible activation level in any of the nodes.

 

 Last Modified 2/20/25