Instructional Design Master's & Graduate Certificate | Flexible Online
Design Engaging Learning Experiences
Become an Innovative Instructional Designer.
Western Kentucky University's Online Instructional Design program equips you with the skills to create engaging and effective learning experiences. Whether you're passionate about education, corporate training, or developing user-friendly resources, our online programs provide the foundation you need to excel.
- ✔ Develop In-Demand Skills
- ✔ Learn From Experienced Professionals
- ✔ Choose the Right Path for You

What is Instructional Design?
Instructional design is the systematic process of analyzing learning and performance needs and then creating effective strategies, tools, and resources to meet those needs. Our programs will teach you how to:
Analyze
Identify learning gaps and performance challenges in various environments.
Design
Develop innovative and engaging instructional solutions using a variety of methods and technologies.
Develop
Create high-quality instructional materials that are both effective and efficient.
Implement
Put your designs into action and manage the learning process.
Evaluate
Measure the impact of your instructional solutions and make data-driven improvements.
Career Outcomes
Your Path to a Rewarding Career in Instructional Design.
Graduates of WKU’s Instructional Design program go on to make a lasting impact in communities across the region.
6.1%
Data for Projected Growth sourced from Bureau of Labor Statistics and Steppingblocks, a graduate insights software that analyzes the top employers for WKU Education major graduates.
- Western Kentucky University
- Allstate Canada
- Baptist Health System KY & IN
- American Express
- Anthology Inc.
Data for Top Employers sourced from Bureau of Labor Statistics and Steppingblocks, a graduate insights software that analyzes the top employers for WKU Education major graduates.

Course Spotlight: Your Learning Journey
Get a glimpse into the types of engaging courses you'll take in our Instructional Design program. Here are a few examples:
Instructional Design Foundations
3 Credit Hours
Master the fundamentals of instructional design! Explore systematic approaches, real-world applications, and professional roles, learning to adapt the ID process with flexibility and innovation.
Systematic Instructional Design
3 Credit Hours
Put theory into practice! Apply systematic instructional design procedures to effectively design, produce, and evaluate complete units of instruction.
Trends and Issues in Instructional Design
3 Credit Hours
Understand the evolving field of ID! Delve into its history, influential theorists, current trends, pressing issues, and the role of professional organizations shaping the future of instructional design.
Practicum in Instructional Design
1 - 6 Credit Hours (Repeatable)
Get hands-on experience! Apply your ID skills in a real-world setting through supervised, field-based practical work tailored to your program goals.
Explore Our Instructional Design Programs
Discover the pathway that fits your career goals in elementary education (P-5). We offer programs for aspiring undergraduates, those seeking initial certification via a master's degree, and experienced educators pursuing advanced credentials.
Master of Science in Instructional Design (Online)
- Comprehensive Curriculum: Our 30-credit-hour program provides a deep understanding of learning theories, instructional strategies, technology integration, project management, and evaluation methods.
- Develop Leadership Skills: Prepare to take on leadership roles in designing, developing, and implementing effective learning solutions.
- Hands-On Application: Learn to create a wide range of instructional materials, including videos, online activities, multimedia units, and curricula.
Graduate Certificate in Instructional Design (Online
- Focused Skill Development: This 12-credit-hour certificate provides a strong foundation in the core principles and strategies of instructional design.
- Enhance Your Expertise: Ideal for professionals looking to enhance their skills in designing effective and efficient instruction and training.
- Versatile Application: Applicable in schools, government agencies, and private businesses.
Learn from Expert Faculty
Personalized Guidance from Experienced Educators.
At WKU, you’ll be supported by dedicated faculty with real-world teaching experience. Our professors are more than instructors, they’re mentors, researchers, and leaders in education.

- Program Coordinator, Professor, Assistant Director
- janet.tassell@wku.edu
- Gary A. Ransdell Hall 1104
- 270-745-5306
- http://people.wku.edu/janet.tassell
Have Questions? Text Us!
Need more information about our programs or have specific questions? Text The School
of Teacher Education
directly! We’re here to help you with everything from admissions to program details.
Text Us At: 270-721-8539
Please note, this number cannot receive phone calls.
Have questions? We're here to help.
The School of Teacher Education
Gary A. Ransdell Hall, Office 1005
1906 College Heights Blvd. #11030,
Bowling Green, KY 42101-1030
Additional Information
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