Gordon Ford College of Business News

Dasia Finch from Louisville will graduate in May with her degree in Business Data Analytics and a minor in Marketing.

When considering colleges, Dasia said she looked at other in-state schools but picked WKU because of its diversity. She feels like more than a number on the Hill and credits the Intercultural Student Engagement Center (ISEC).  “They gave me some of my best college friends my freshman year and memories that has only enhanced my college experience. I cannot be more appreciative of ISEC for making me feel at home and comfortable on this campus. …The sense of belonging they brought myself along with the rest of my class.”  

ISEC is just one of the many organizations Dasia has been involved with during her time on the Hill.

Dasia was also a member of the Living Learning Community. “Coming to college in 2020, during the peak of COVID, my freshman year was far from normal. The ISEC and LLC brought me friendships, support, and some sense of normal life as a freshman,” said Dasia.

Additionally, Dasia credits her sorority, Alpha Kappa Alpha Sorority, for challenging her to become a better version of herself. She is now in her second term as president of her chapter.  

Some of her favorite members on the Hill include the ISEC trip to Memphis and Atlanta, working with kids at the Bowling Green Housing Authority, and mentoring young girls at Parker-Bennett Curry Elementary.

Dasia credited the professors in the Department Analytics and Information Systems will cementing her interest in the major and is thankful for their commitment to seeing students succeed. While in the program, Dasia has completed two internships at General Motors and Mercer.

“There are so many great opportunities that students are able to invest in here at Gordon Ford, and I have taken advantage of all the opportunities, said Dasia. From the Clothes Closet, job and internship search, help with my resume, workshops and more. I’ve always been an over achiever and seeking greatness. I have very supportive parents who have instilled in me to never give up on myself. I am my own motivator, and this is what has encouraged me to go with my gut to attend WKU and ultimately what has kept me going these 4 years.”

As Dasia wraps up her journey on the Hill, we asked her what advice she would give other students with a similar racial/ethnic background. “My advice would be to make a seat at the table for yourself. Especially being at a PWI more times than not you will be the only minority in the room. Some may find this uncomfortable, and some may use this as an opportunity to grow. That is something that I recommend for all, use this as a steppingstone to challenge yourself out of your comfort zone. Be yourself and do not being afraid to ask questions, voicing your opinions and thoughts is what it takes.”