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Sport Media & Communication, Undergraduate Certificate


Sport Media & Communication is an interdisciplinary certificate, jointly managed by the School of Media & Communication (PCAL) and Sport Management (CHHS). It was created to advance students' skills in:

  • Managing communication for sports events
  • Producing sport communication content for media following industry best practices
  • Analyzing sport media and communication from a variety of perspectives

 

Required Courses (16 Hours):

  • COMM 315: Sport Communication 
    • or SPM 315: Sport Communication
  • SPM 305: Sport Event Management
    • or SPM 320: Esports Management
  • BCOM 325: Survey of Electronic Media Writing
  • BCOM 345: Sports Reporting and Production
  • PR 347: Sport Media Relations
  • BCOM 467: Broadcast Workshop (1 Credit Hour)
    • or SMC467: Sport Media & Communication Portfolio
    • or SPM 467: Sport Media & Communication Portfolio

Electives (3 Hours) Select one of the following:

    • AD 230: Digital Tools
    • AD 250: Personal Branding
    • BCOM 261: Basic Radio/Podcast Production
    • BCOM 264: Digital Video Production and Distribution
    • BCOM 326: Radio and Television News Performance
    • BCOM 361: Advanced Radio Performance
    • BCOM 367: Field Production
    • BCOM 368: News Videography and Editing
    • HIST 391: History of Sport
    • JOUR 202: Introduction to News Writing
    • MKT 325: Personal Selling
    • MKT 326: Sports Marketing
    • MKT 331: Social Media Marketing
    • MKT 426: Esports Marketing and Branding
    • SOCL 324: Sociology of Sport
    • SPM 200: Introduction to Sport Management
    • SPM 300: Governance and Public Policy in Sport
    • SPM 305: Sport Event Management
    • SPM 310:  Sport Ethics and Moral Issues
    • SPM 320: Esports Management
    • SPM 325: Culture of Sport Through Film
    • SPM 335: Global Perspectives in Sport
    • SPM 350: Intercollegiate Athletics Administration
    • VJP 131: Fundamentals of Photography
    • VJP 261: Mobile Media Storytelling

Angela Jerome, Ph.D.
Angela Jerome, Ph.D.
- Assistant Director, School of Media & Communication

 

 


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 Last Modified 10/23/24