Sport Media & Communication, Undergraduate Certificate
Sport Media & Communication is an interdisciplinary certificate, jointly managed by the School of Media & Communication (PCAL) and Sport Management (CHHS). It was created to advance students' skills in:
- Managing communication for sports events
- Producing sport communication content for media following industry best practices
- Analyzing sport media and communication from a variety of perspectives
Required Courses (16 Hours):
- COMM 315: Sport Communication
- or SPM 315: Sport Communication
- SPM 305: Sport Event Management
- or SPM 320: Esports Management
- BCOM 325: Survey of Electronic Media Writing
- BCOM 345: Sports Reporting and Production
- PR 347: Sport Media Relations
- BCOM 467: Broadcast Workshop (1 Credit Hour)
- or SMC467: Sport Media & Communication Portfolio
- or SPM 467: Sport Media & Communication Portfolio
Electives (3 Hours) Select one of the following:
-
- AD 230: Digital Tools
- AD 250: Personal Branding
- BCOM 261: Basic Radio/Podcast Production
- BCOM 264: Digital Video Production and Distribution
- BCOM 326: Radio and Television News Performance
- BCOM 361: Advanced Radio Performance
- BCOM 367: Field Production
- BCOM 368: News Videography and Editing
- HIST 391: History of Sport
- JOUR 202: Introduction to News Writing
- MKT 325: Personal Selling
- MKT 326: Sports Marketing
- MKT 331: Social Media Marketing
- MKT 426: Esports Marketing and Branding
- SOCL 324: Sociology of Sport
- SPM 200: Introduction to Sport Management
- SPM 300: Governance and Public Policy in Sport
- SPM 305: Sport Event Management
- SPM 310: Sport Ethics and Moral Issues
- SPM 320: Esports Management
- SPM 325: Culture of Sport Through Film
- SPM 335: Global Perspectives in Sport
- SPM 350: Intercollegiate Athletics Administration
- VJP 131: Fundamentals of Photography
- VJP 261: Mobile Media Storytelling
Angela Jerome, Ph.D.
- Assistant Director, School of Media & Communication
- Assistant Director, School of Media & Communication
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